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SEO is dead. Again. We’ve heard it every year for the past decade, and yet here we are. But this time, it’s not a tweak. It’s not another algorithm update or a new acronym to chase. The search landscape isn’t evolving, it’s being rebuilt. Keyword-stuffing is obsolete. Backlinks aren’t your biggest edge. And if your

Conversion issues? It’s probably one of these. Shopify is hands down one of the best eCommerce platforms out there—but just because it’s easy to use doesn’t mean it’s hard to mess up. We’ve built, reviewed and optimised a number of Shopify stores, and the same mistakes show up over and over again: stock themes, ineffective

You know the phrase “money in your sleep”? For eCommerce brands, email marketing automation is as close as it gets. It’s not just a time-saver — it’s a revenue generator that works 24/7, building customer relationships, recovering lost sales, and turning one-time buyers into loyal fans. And yet, most brands we see aren’t even scratching